What is Sigtrip?
Sigtrip (Sigtrip Inc) helps hotels measure and improve how AI assistants recommend them, and, once a traveler has decided to book a particular hotel, makes sure that booking is a direct one. This page describes the direct-booking service: it connects the hotel's own reservation system to AI assistants and websites so a guest can see live availability and book directly with the hotel — the same as calling the front desk, without a travel agency in between.